Deals & Negotiation 6 min read Starter

Handling the commission-split conversation

The two words to say first, the number to open with, and how not to lose the deal.

The commission-split conversation

Most co-broking deals fall apart at the split negotiation. Here's the shape of a good one.

Open with these two words

"Standard split?"

It anchors the conversation at 50/50 without you having to be the one who says it.

When the other side pushes for 60/40

Ask: what specifically about this deal justifies the extra 10%? Make them articulate the value.

When you have the client and no listing

You usually keep 50%. If the listing agent has multiple offers, you might drop to 45% to secure priority.

Get it in writing before viewings

AtoA's built-in deal contract auto-fills the split and gets signed digitally. Do this before the first viewing.

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